When it comes to marketing for a business, social media is the most affordable way to generate a quick following. Social media enables businesses' of all sizes to gain valuable insights into their specific industry's customer behaviors. Curating a social media presence not only gives a voice to your brand but creates strong brand recognition. One of social media's greatest tools of measurement is brand awareness - the extent to which consumers are familiar with the unique qualities or image of a particular brand of goods or service. Through the selected social channels, you will gain the opportunity to establish your business as a prominent brand by keeping a meaningful relationship with consumers in real-time.
Together, our ultimate aim is to drive more visitors to your site/storefront and eventually convert them into successful leads. And that is where social media shows its true worth. As you add up the benefits of a social media profile and start sharing engaging and interesting posts, you leverage the ways to drive targeted traffic to your business. Obtain your social media management, digital marketing, revenue-driven campaigns, and custom graphic design all in one place! Mara Bloom is here to bring your goals to life under one roof. With a regular posting schedule of quality content on social media, your revenue will skyrocket.
Social media statistics from 2019 show that there are 3.5 billion social media users worldwide and, this number is only growing. That equates to about 45% of the current population. An average of 3 hours are spent per day, per person on social networks and messaging apps. Lastly, 73% of marketers believe that their efforts through social media marketing have been "very effective" for their business (Buffer, 2022).